WHAT DO CLIENTS VALUE?
Two stories for you that should make you think
Featured
A NEW WAY TO THINK ABOUT ADVISORY
Put Yourself in Your Clients’ Shoes I was talking with an accountant the other day and they kept on using the phrase “Added Value Services”. I really don’t like this phrase – I find it to be insulting to accountants as it implies there are things we do for clients that do not add value. …
EFFICIENCY VERSUS EFFECTIVENESS
They are not the same! I‘ve never met an accountant yet that is not doing advisory with their clients at some level. The Advisory Problem that many accountants face is that it is often not structured, not organised and, worst of all, not paid for. The way to change this is keep advisory simple and …
YOUR ADVISORY …YOUR WAY
It is really important to be clear about what Advisory means to you, your people and your firm. There is tonnes of research that suggests most people forget at least 80% of what they heard the day after they heard it – so having a structure and process and writing it down is ESSENTIAL Here …
WIN with W-I-N (Part 3 of 3)
Reprise. The W-I-N Model is all about you developing your practice the way you want to develop it. There is no right and wrong in building the practice you want but however you chose to do so there are three pillars that you will always need to deploy or at least consider. W – Winning …
WIN with W-I-N (Part 2 of 3)
A quick reprise. The W-I-N Model is all about you developing your practice the way you want to develop it. There is no right and wrong in building the practice you want but however you chose to do so there are three pillars that you will always need to deploy or at least consider. W …
WIN with W-I-N (Part 1 of 3)
The W-I-N Model is all about you developing your practice the way you want to develop it. There is no right and wrong in building the practice you want but however you chose to do so there are three pillars that you will always need to deploy or at least consider. W – Winning New …